Google reviews are the single biggest driver of new business for local coating contractors — but asking feels awkward, and most thrilled customers forget. ReviewPilot automates the entire process with perfectly-timed follow-ups that feel personal. Two days after job completion, your customer gets a friendly text referencing their specific project; based on their response, ReviewPilot either routes them to a Google review link or intercepts the negative review before it ever goes public. ## What's included - **2-day post-job SMS** — personalized message referencing the customer's project ("how did your metallic epoxy garage floor turn out?"); 45-60% response rate vs <10% for generic blasts - **Sentiment-routed follow-up** — positive → direct Google review link with one-tap star rating; negative → routed to owner immediately with full context + service-recovery draft (never hits the internet) - **Negative review interception** — the highest-ROI feature; one prevented 1-star review protects $3K-$10K+ in future revenue - **Multi-platform support** — Google Business Profile primary (90% of local searches); Yelp, Facebook, HomeAdvisor secondary - **Owner response templates** — every new review generates a professional on-brand response draft; review + send in 30 seconds rather than 10 minutes - **Review velocity tracking** — count + rating trended weekly; alerts if you're falling behind competitors in fresh reviews (Google weighs recency) - **Per-coating-type personalization** — garage floor epoxy, pool deck, basement, countertop resurfacing each get different templates referencing what mattered to the customer ## Limitations - **Not an SMS provider** — generates copy; you send via Twilio or integrated SMS provider - **Not a CRM** — pairs with Jobber / ServiceTitan / Housecall Pro / GoHighLevel for the post-job flow specifically - **Not Google Business Profile management** — generates review links + response drafts; profile photo / Q&A remain in your direct GBP workflow - **Not legal counsel** — review-response templates are professional; defamation / extortion cases need an attorney - **U.S.-focused** — Google review mechanics work globally; SMS regulations (TCPA) U.S.-specific ## Best fit Surface coating, flooring, and home-service contractors (HVAC, roofing, plumbing, electrical, cleaning) doing 10-50 jobs/month who depend on local search for lead flow. Especially valuable for businesses with <100 Google reviews — the gap between 50 reviews at 4.6 stars and 150 reviews at 4.8 stars typically doubles inbound lead volume in 6-12 months. At $9/mo, one prevented 1-star review or one extra closed lead pays for years.
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